Thoughtful marketing that helps small B2B brands make a big impact
Jenny Hughes explains why a strong B2B brand means more than a logo, and explains some simple steps to take to determine your brand personality.
Marketing
This section takes you through every important aspect of how to run a successful business. It offers expert guides and advice articles on the key elements of business management such as employing staff, finding customers, marketing and sales, pricing, people management, office and home working, business technology and everything else an entrepreneur must tackle in order to succeed.
Jenny Hughes explains why a strong B2B brand means more than a logo, and explains some simple steps to take to determine your brand personality.
Marketing
Employing & managing staff
Hiring talent can be one of the most difficult part for a small business owner, but the talent might already be within the company.
Employing & managing staff
Inspiring your team to achieve your goals in paramount to your success. Here is how you can build chemistry within your team.
Small Business Insurance
There's just two years left to squeeze as much profit as possible out of the PPI claims sector — and claims software is helping to do the job.
Business Technology
Here, Graeme Newman, chief innovation officer of CFC Underwriting, highlights the importance of GDPR for small businesses.
Business Technology
Here, Travis Farral, director of security strategy at Anomali runs us through the importance of cyber security hygiene.
Business Technology
How can metadata make your life easier as a small business owner? Here, we find out.
Business management
Claire Wilson discusses how to recover from a bad reputation and rebuild your small business’ image through a solid content strategy.
Business Technology
How can metadata make your life easier as a small business owner? Here, we find out.
Business management
Claire Wilson discusses how to recover from a bad reputation and rebuild your small business’ image through a solid content strategy.
Employing & managing staff
Rebekah Wallis reveals how confusing job descriptions are preventing young job seekers from entering the workforce, and what can be done.
Employing & managing staff
Jacqui Glenn considers the challenges employers face when it comes to motivating employees on temporary contracts.
Getting Online
Phil Coleman shares seven of the most effective, tried and tested website monetisation tips for your business.
Marketing
How quickly your affiliate business grows and how much you earn all depends on you, as Phil Coleman explains.
Business Technology
Landlines as we know them will be scrapped in 2027 – along with a raft of upcoming business changes. Here's how to ensure your communications set-up is fit for whatever the future brings
Business Loans
Everything you need to know on what small business loans are and what types of loan are available for your business.
Business Technology
With the landline shutdown coming fast, there’s never been a better time to switch to VoIP. Don’t let your small business be left behind!
Export & Import
Many factors can affect products’ journeys from A to B. Here are some tips for best practice for successful shipping in the modern world