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Running a Business

This section takes you through every important aspect of how to run a successful business. It offers expert guides and advice articles on the key elements of business management such as employing staff, finding customers, marketing and sales, pricing, people management, office and home working, business technology and everything else an entrepreneur must tackle in order to succeed.

How to create an awesome logo for your brand

In this article we’ll tell you about different ways to create your own logo and give you advice on how to make yours evocative and appealing.

Marketing

Marketing

Lessons learned from Snap’s reputation crisis

Here, Jennifer Janson looks at how the claims of a dismissed employee threatened the reputation of a camera company, and what small business owners can take away from the episode.

Business Technology

Tackling the digital hype: Executing digitally-enabled strategies

What are the most common execution problems when it comes to digital, and how can they be overcome? Here, we find out.

Employing & managing staff

What is the future of employee training?

Justin O’Sullivan gives his take on what the future holds for employee training in 2017 and beyond.

Business Technology

Reviewing your small business IT for 2017

In this piece, Andy Hinxman discusses why reviewing your 2017 IT infrastructure now is important for small business owners.

Business Technology

How the Internet of Things is changing the face of retail

Ali Newton takes a look at IoT integration in retail stores such as in-store beacons, smart shopping carts, and shelves and mirrors, to understand customer behaviour.

Marketing

Managing social media in 2017: Moving beyond the static

At present even brands with huge followings on social are failing to get the engagement they would have hoped for. Here's how to do it right.

Business Technology

The robots are coming – the future of workplace smart tech

City Calling reveals the top emerging trends from CES 2017 that has the potential disrupt the UK job market.

Marketing

Managing social media in 2017: Moving beyond the static

At present even brands with huge followings on social are failing to get the engagement they would have hoped for. Here's how to do it right.

Business Technology

The robots are coming – the future of workplace smart tech

City Calling reveals the top emerging trends from CES 2017 that has the potential disrupt the UK job market.

Marketing

How to get more from your digital strategy

Ben Garry explains how you can make this year your most effective marketing year yet and how technological changes will affect your business in the months to come.

Business Technology

The IT systems that cost little but have a big impact

Here, Jeremy Hall from Puffin Solutions, gives us his top tips for utilising secure and efficient IT systems for your small business.

Export & Import

Essentials you need to make your business into a global success story

Here, we consider the essentials needed by any business planning to take this brave step into the global marketplace.

Small Business Insurance

How one small business approached essential insurance cover

Here, Steven Daniels talks about the insurance provision he put in place as a small business owner and the importance of the right cover.

Recommended Content

Business Technology

Future-proof your business communications set-up

Landlines as we know them will be scrapped in 2027 – along with a raft of upcoming business changes. Here's how to ensure your communications set-up is fit for whatever the future brings

Business Loans

A guide to getting a small business loan

Everything you need to know on what small business loans are and what types of loan are available for your business.

Business Technology

Friendly guide – top tips for small businesses switching to VoIP

With the landline shutdown coming fast, there’s never been a better time to switch to VoIP. Don’t let your small business be left behind!

Export & Import

Avoid delays with exports and imports

Many factors can affect products’ journeys from A to B. Here are some tips for best practice for successful shipping in the modern world