Category

Running a Business

This section takes you through every important aspect of how to run a successful business. It offers expert guides and advice articles on the key elements of business management such as employing staff, finding customers, marketing and sales, pricing, people management, office and home working, business technology and everything else an entrepreneur must tackle in order to succeed.

Businesses are not measuring their social media marketing efforts

Businesses are failing to measure their social media marketing efforts regularly, according to new research.

Marketing

Employing & managing staff

Businesses must avoid contractual mixups if they want a Merry Christmas

Philip Pepper advises how employers can manage risk and ensure workers are fully aware of their obligations when it comes to Christmas staffing.

Business management

How can small businesses make the most out of the busy festive period?

Seamus Smith, CEO of SagePay, talks us through some easy steps to capitalising on the busy festive period.

Marketing

Five online marketing strategies to gear up for Christmas

With over 60 per cent of UK consumers doing half of their Christmas shopping online, it’s time to knock it up a gear, says Tim Cameron-Kitchen.

Marketing

Simple ways for your offline marketing to benefit your online marketing

Colour Graphics talks us through seven easy steps that use offline marketing to boost your presence online.

Marketing

Creating the perfect brand guide lines in three simple steps

Laura McLeod, senior digital marketing manager at 99designs, talks us through her 3 part guide to building the perfect brand.

Export & Import

How Amazon Marketplace is boosting export sales for UK SMEs

UK SME’s selling on Amazon are expected to grow their export sales by more than a quarter to over £1.8 billion.

Business Technology

Enhancing the assessment of service desk staff performance with an ITSM system

How to make the assessment of Tier 1 personnel performance quick, easy, and transparent? Here, we look at the benefits of an ITSM system.

Export & Import

How Amazon Marketplace is boosting export sales for UK SMEs

UK SME’s selling on Amazon are expected to grow their export sales by more than a quarter to over £1.8 billion.

Business Technology

Enhancing the assessment of service desk staff performance with an ITSM system

How to make the assessment of Tier 1 personnel performance quick, easy, and transparent? Here, we look at the benefits of an ITSM system.

Employing & managing staff

Why the gig economy is a massive opportunity for small businesses

Here, Daniel Callaghan discusses why the gig economy is a great fit for companies, affording small businesses flexibility in hiring.

Finding and selling to customers

How to avoid the last-ditch sales tactic

More complex or short-term sales tactics have arisen from the competitiveness of the Software as a Service market. Adam Reynolds explores what this means for businesses and clients.

Employing & managing staff

The advantages of taking on an apprentice for your small business

In this piece, in association with the Federation of Small Businesses (FSB), we look at the case for taking on an apprentice as a small company.

Business Technology

Forget the Internet of Things – what about security?

While it's easy to get excited about the new gadgets that the era of the IoT has delivered, we must take a step back and talk about security, Monica Brink argues.

Business Technology

Future-proof your business communications set-up

Landlines as we know them will be scrapped in 2027 – along with a raft of upcoming business changes. Here's how to ensure your communications set-up is fit for whatever the future brings

Business Loans

A guide to getting a small business loan

Everything you need to know on what small business loans are and what types of loan are available for your business.

Business Technology

Friendly guide – top tips for small businesses switching to VoIP

With the landline shutdown coming fast, there’s never been a better time to switch to VoIP. Don’t let your small business be left behind!

Export & Import

Avoid delays with exports and imports

Many factors can affect products’ journeys from A to B. Here are some tips for best practice for successful shipping in the modern world