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Running a Business

This section takes you through every important aspect of how to run a successful business. It offers expert guides and advice articles on the key elements of business management such as employing staff, finding customers, marketing and sales, pricing, people management, office and home working, business technology and everything else an entrepreneur must tackle in order to succeed.

Five common digital mistakes entrepreneurs make

Here, Carol Mann outlines five common digital mistakes that entrepreneurs make and how to avoid them.

Business management

Marketing

Instagram Stories: How you can use video and photos to build your business

Here's how to formulate a robust strategy for your brand on the booming social platform that is Instagram.

Marketing

Low cost digital marketing strategies for businesses on a budget

Here are some digital marketing tips to ensure your small business is getting the right exposure at the right price.

Employing & managing staff

Employing self employed staff: A small business guide

What is the real contractual relationship between the parties when a small business takes on self employed people? In this piece, we investigate.

Business management

How to grow a business with a tricky-to-scale product

Former 'The Apprentice' star Elizabeth McKenna shares how to scale up businesses centred around a product that's difficult to scale.

Business management

Back to work: five ways to avoid a headache after your holiday

Holidays are wonderful, but how do you handle the stress of going back to work? Vistage UK's Geoff Lawrence explains more.

Marketing

How to market your app for loyalty

Customers can be fickle when it comes to regularly using apps. Here, Nick Hucker of Preoday shares some marketing tips to drive app loyalty.

Employing & managing staff

How to conduct staff appraisals and keep everyone motivated

We explore what the key factors are in conducting staff appraisals.

Marketing

How to market your app for loyalty

Customers can be fickle when it comes to regularly using apps. Here, Nick Hucker of Preoday shares some marketing tips to drive app loyalty.

Employing & managing staff

How to conduct staff appraisals and keep everyone motivated

We explore what the key factors are in conducting staff appraisals.

Marketing

Facebook advertising for small businesses: a guide

In this piece, we look at the things you should know when it comes to Facebook advertising for small businesses.

Small Business Insurance

Four factors to consider with business life insurance

This article explains the different aspects of business life insurance and why it’s something you should consider today.

Legal advice

Stealing clients: How to stop employees poaching your customers

Here, we talk to Lindsey Knowles, of Kirwans law firm, about what you can do to prevent your outgoing staff from poaching clients.

Business Technology

Business technology examples: Three small company owners discuss their critical IT

On a tight budget, it's essential to make sure you have the right technology for your business needs, at the right price point. In this piece, we talk to business owners about the tech they brought in and how it helped their company’s fortunes.

Recommended Content

Business Technology

Future-proof your business communications set-up

Landlines as we know them will be scrapped in 2027 – along with a raft of upcoming business changes. Here's how to ensure your communications set-up is fit for whatever the future brings

Business Loans

A guide to getting a small business loan

Everything you need to know on what small business loans are and what types of loan are available for your business.

Business Technology

Friendly guide – top tips for small businesses switching to VoIP

With the landline shutdown coming fast, there’s never been a better time to switch to VoIP. Don’t let your small business be left behind!

Export & Import

Avoid delays with exports and imports

Many factors can affect products’ journeys from A to B. Here are some tips for best practice for successful shipping in the modern world