Category

Running a Business

This section takes you through every important aspect of how to run a successful business. It offers expert guides and advice articles on the key elements of business management such as employing staff, finding customers, marketing and sales, pricing, people management, office and home working, business technology and everything else an entrepreneur must tackle in order to succeed.

Why the dark web could be a growing threat to your small business

Criminals are looking for small businesses' data to sell on the dark web. Here, we look at how to be vigilant.

Business Technology

Legal advice

Small claims court: How to recover money owed to your business

If your business is owed money, you may be able to use the small claims court to recover what is owed to you. In this piece, we discuss how.

Legal advice

What is the legal number of hours employees can have between shifts?

What is the legal number of hours between shifts for workers? Peter Done explains more.

Marketing

How to successfully pitch your business idea

Here, we provide some tips on how to build a punchy investor presentation – and how to condense it into a 30-second elevator pitch.

Marketing

Top tips for advocate marketing

Is your business making the most of its employees and customers to spread brand awareness? We delve into the world of advocate marketing.

Employing & managing staff

How strategic workforce planning can help you hire better staff

Strategic workforce planning (SWP) can help SMEs hire staff more effectively. Kate Parker of Berwick Talent Solutions goes over the basics.

Legal advice

Providing transport for employees: should you organise their lift home?

Does an employer have to provide transport for employees from the workplace to home when such public transport is not available, late at night for instance?

Marketing

PPC for e-commerce: a guide for beginners

Thomas Coppen discusses the ins and outs of pay-per-click (PPC) advertising for new business owners. Here's what you need to know.

Legal advice

Providing transport for employees: should you organise their lift home?

Does an employer have to provide transport for employees from the workplace to home when such public transport is not available, late at night for instance?

Marketing

PPC for e-commerce: a guide for beginners

Thomas Coppen discusses the ins and outs of pay-per-click (PPC) advertising for new business owners. Here's what you need to know.

Office & home working

Social media problems: how to avoid these five issues in the workplace

Alan Price outlines five key social media problems in the workplace and how to avoid them.

Employing & managing staff

Why ignoring employee weaknesses is bad for your business

A new book argues that ignoring employee weaknesses and focusing on strengths will result in a happier, more productive workforce. Here's why I don't think that's the case.

Business management

Joint ventures: five things you need to consider before you begin

Joint ventures can be rewarding if your partner company's goals and values reflect your own. Follow these tips to get started.

Marketing

Why an industry event calendar is important for your PR strategy

Here, Simran Ghata-Aura at JournoLink outlines three key business benefits of having an industry event calendar.

Business Technology

Future-proof your business communications set-up

Landlines as we know them will be scrapped in 2027 – along with a raft of upcoming business changes. Here's how to ensure your communications set-up is fit for whatever the future brings

Business Loans

A guide to getting a small business loan

Everything you need to know on what small business loans are and what types of loan are available for your business.

Business Technology

Friendly guide – top tips for small businesses switching to VoIP

With the landline shutdown coming fast, there’s never been a better time to switch to VoIP. Don’t let your small business be left behind!

Export & Import

Avoid delays with exports and imports

Many factors can affect products’ journeys from A to B. Here are some tips for best practice for successful shipping in the modern world