Finding and selling to customers

Building a good rapport with your customers to gain long-term business relationships

According to the Market Research Society, building rapport is essential for effective customer communication – here’s how do it.

Business management

Building business relationships: Eight pointers for small companies

If you’re looking to grow your company by expanding your professional network, the following tips from Ian Naylor of AppInstitute will help with building business relationships.

Business management

How to build relationships with big businesses for mutual benefit

Here, we look at how small businesses can benefit from interactions with big business, rather than feeling they are just competing against larger operators.

Blog

If courtesy costs nothing, why is it so rare in business?

David Cliff discusses the decline of common courtesy and how making an effort to be courteous in business relationships will pay dividends.