Skip to content
Small Business UK

Small Business UK

Advice and Ideas for UK Small Businesses and SMEs

  • My Account
  • Login
  • facebook
  • x
  • linkedin
  • RSS
  • Start
    • Start a New Business
    • Startup Funding and Grants
    • Sole Trader
    • Banking
    • Getting Online
  • Run
    • Customer Engagement
    • Employing & Managing Staff
    • Insurance
    • Marketing
    • Payments
    • Accounting
    • Tax
  • Grow
    • Funding Your Business
    • Grants
    • Alternative Finance
    • Import & Export
    • Buying & Selling a Company
  • News
  • Get Small Business Funding
  • Memberships
    • Business Essentials
    • Pro
    • Earn with us
  • More
    • Popular Topics
      • Advice
      • Business Loans
      • Business Management
      • Crowdfunding
      • Funding
      • Ideas & Planning
      • International Business
      • Franchising
      • Legal Advice
      • Office & Homeworking
      • Payroll
      • Productivity
      • Setting up a Company
      • Success Stories
      • Technology
      • Work Life Balance
    • Guides
      • Whitepapers & Downloads
      • Partner Content
      • Business car leasing
      • Small business insurance
    • Business Tools
      • Compare business bank accounts
      • Making Tax Digital
      • Website Checker
    • Partners
      • British Small Business Grants
      • Events
      • Masterclass Series
      • Smart Energy GB
      • The Start-Up Series
    • Multi-Media Content
      • Galleries
      • Podcasts
      • Videos
  • Start
    • Start a New Business
    • Startup Funding and Grants
    • Sole Trader
    • Banking
    • Getting Online
  • Run
    • Customer Engagement
    • Employing & Managing Staff
    • Insurance
    • Marketing
    • Payments
    • Accounting
    • Tax
  • Grow
    • Funding Your Business
    • Grants
    • Alternative Finance
    • Import & Export
    • Buying & Selling a Company
  • News
  • Get Small Business Funding
  • Memberships
    • Business Essentials
    • Pro
    • Earn with us
  • More
    • Popular Topics
      • Advice
      • Business Loans
      • Business Management
      • Crowdfunding
      • Funding
      • Ideas & Planning
      • International Business
      • Franchising
      • Legal Advice
      • Office & Homeworking
      • Payroll
      • Productivity
      • Setting up a Company
      • Success Stories
      • Technology
      • Work Life Balance
    • Guides
      • Whitepapers & Downloads
      • Partner Content
      • Business car leasing
      • Small business insurance
    • Business Tools
      • Compare business bank accounts
      • Making Tax Digital
      • Website Checker
    • Partners
      • British Small Business Grants
      • Events
      • Masterclass Series
      • Smart Energy GB
      • The Start-Up Series
    • Multi-Media Content
      • Galleries
      • Podcasts
      • Videos
  • My Account
  • Login
Home » Running a Business » Legal advice » The impact of the copyright exemption on the games industry 

The impact of the copyright exemption on the games industry 

Ben Lobelby Ben Lobel12 January 2015

Here, Christopher Williams discusses the copyright considerations businesses in the games industry should make following new legislation.

The introduction of the Copyright and Rights in Performances (Quotation and Parody) Regulations 2014, which amended the Copyright, Designs and Patents Act of 1988, has resulted in large-scale confusion within the games industry. This is particularly evident in the fan game community and applies to both fan game developers and the software houses that own the rights to the original work.

The new rules permit limited use of copyright material for the purpose of caricature, parody or pastiche (a fan game can fall into one or all of these above categories) without the permission of the copyright holder. However, this is only to the extent that such use is fair and reasonable. In short, the use of another’s work must constitute ‘fair dealing’.

The term ‘fair dealing’ is not defined but the Court tends to adapt a common sense approach. For example, the creation of a game which blatantly copies the original is almost certain to fall foul whereas the development of a game which pays homage to the original by only using a moderate amount of its content is more likely to fall within the provision. While each case will be considered on its own merits a skilled developer should be capable of determining whether the amount copied is fair and reasonable.

In addition to copyright infringement care must be taken in the choice of name for the game. Many of the larger developers apply to register titles when the game itself is in the earliest stages of development. Earlier this year Sony trademarked ‘Fluster Cluck’ for a game that had not at that stage been created and many of the better-known games are registered trademarks. The creator of a fan game therefore needs to ensure that not only the game itself avoids infringing the original but that the title does not constitute trademark infringement.

There are three primary points for a developer to consider when developing a fan game:

  1. The general idea or high level concept behind the original game is unlikely to be protected. Developers should avoid copying the programme code or the graphics and focus on the general concepts.
  2. The title of the game should not be an afterthought. Avoid selecting a title that is the same as, or similar to, an existing title or any character or fundamental aspect of the original game.
  3. It may be possible to obtain permission from the owners of the original game. Many games achieve long term success as a result of a cult following and original developers/right holders may be willing to permit a fan game which complements it and may introduce a new generation of fans to the original or encourage the original fans to re-discover it.

In summary, copying a substantial part of an existing game is no less likely to constitute copyright infringement under the new rules. The considerable amount of time and effort that goes into the creation of a game can be wasted if careful attention is not taken to ensure that the original is not too slavishly copied. 

The increasingly widespread view within the fan game community that the new rules are a ‘green flag’ to allow developers to create a fan game which mirrors the original is simply wrong.

For those who have had their work copied, the creator of the new work is unlikely to be able to rely on the new rules as a defence to an infringement action. The original owner of the work/current rights holder should not be dissuaded from taking action to safeguard the product of many hours of development and a potentially highly lucrative revenue stream.

A prudent software house will have procedures in place to ensure that its products are protected as far as possible. As noted above this is likely to include, at the very least, considering whether to protect the title, and any other potentially registrable features, as a trade mark. The graphics in both the game and packaging design are likely to automatically attract copyright, as is the programme code.

If faced with an infringement, whether from a fan game or a competitor, advice should be sought promptly from a specialist IP practitioner.

In conclusion, whilst the new regulations may present some interesting challenges and opportunities for both developers and fans as the industry continues to evolve at high speed, they are unlikely to be a game changer.  

Christopher Williams is a senior associate solicitor at Russell-Cooke LLP.

Further reading on intellectual property

  • What is the best way to protect your brand?

Tagged: Intellectual Property
Ben Lobel

Ben Lobel

Ben Lobel was the editor of SmallBusiness.co.uk from 2010 to 2018. He specialises in writing for start-up and scale-up companies in the areas of finance, marketing and HR. More by Ben Lobel

Related Topics

Intellectual Property

Leave a comment

You must be logged in to post a comment.

Related Stories

Legal advice

A guide to trade marks and the benefits of registration

SmallBusiness.co.uk and intellectual property specialist NOVAGRAAF provide this guide to trade marks and the benefits of registering them.

Legal advice

The new Procurement Act and how it affects SMEs

The overdue Procurement Act 2023 is finally in force. Shaun Toner explains how the new frameworks are advantageous to small businesses

Legal advice

Need to know: Age discrimination laws

Getting to grips with the minefield that is age discrimination is a perennial problem for small sized businesses, but owners ignore these issues at their peril.

Legal advice

How to get a sponsor licence in the UK

Baya Immigration lay out what a sponsor licence is, which businesses need it and how you go about applying for one.

Helping you grow your business is our number one priority, if you would like to take your business to the next step just sign up!

sign up now

Related Stories

Legal advice

A guide to trade marks and the benefits of registration

SmallBusiness.co.uk and intellectual property specialist NOVAGRAAF provide this guide to trade marks and the benefits of registering them.

Legal advice

The new Procurement Act and how it affects SMEs

The overdue Procurement Act 2023 is finally in force. Shaun Toner explains how the new frameworks are advantageous to small businesses

Legal advice

Need to know: Age discrimination laws

Getting to grips with the minefield that is age discrimination is a perennial problem for small sized businesses, but owners ignore these issues at their peril.

Legal advice

Business Companion launch invaluable free guide to Contract Law Basics

This new guide from Business Companion will help navigate contract law and secure the future of your small firm

SmallBusiness.co.uk provides advice and useful guides to UK sole traders and small businesses. Our goal is to help owner managers and entrepreneurs to start, run, grow and succeed in business, helping turn your business idea into a profitable business.

Further Information

  • Contact Details
  • Privacy Policy
  • Terms & Conditions
  • Blog
  • About this Website
  • Media Packs
  • Contributor guidelines
  • Small Business Whitepapers

Manage my preferences

  • Edit preferences

Contact us

  • +44(0) 207 846 1378

Address

  • Stubben Edge
  • 77 Cornhill
  • London
  • EC3V 3QQ