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Jo Fairley – sustainable business models

Jo Fairley started her business with £20,000 of her own savings, developed it into a renowned global brand worth £100m and sold it to Cadburys for a sweet profit in May 2005.

But not only did the co-founder of chocolate brand Green & Black’s help turn a small business into a global brand, but also into a fast-growing company happy to embrace corporate responsibility along the way.

Other topics covered by Jo include PR, marketing, branding and women in business.

Dom Walbanke

Dom Walbanke

Dom Walbanke is a feature writer for Growth Business and Small Business, focused on matters concerning start-ups and scale-ups. He has also been published in the Independent, FourFourTwo magazine and various...

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