Running a Business

This section takes you through every important aspect of how to run a successful business. It offers expert guides and advice articles on the key elements of business management such as employing staff, finding customers, marketing and sales, pricing, people management, office and home working, business technology and everything else an entrepreneur must tackle in order to succeed.

Does research still have a place within content creation?

Guy Washer, managing partner of Sapio Research, shares his top tips to ensure that your market research delivers successful results.

Marketing

Employing & managing staff

The Harvey Weinstein sexual harassment case – What can we learn?

As Harvey Weinstein, one of the most powerful men in Hollywood, is sacked for historic sexual offences, we look at what lessons can be learnt.

Marketing

Five email marketing mistakes your start-up is making

Here, we look at what small businesses are doing wrong with their email marketing endeavours.

Business Technology

Can this app change the way we pay forever?

Here's how Dether is looking to build a bridge in creating easier applications for cryptocurrency.

Business Technology

Why apps aren’t dying but evolving

Sam O'Meara, UK director of Applause, discusses what modern-day apps must deliver to the consumer in order to be competitive.

Finding and selling to customers

How traditional businesses make the step to online sales

Here, we offer tips on the processes to get in place to facilitate and grow your online sales.

Finding and selling to customers

Retail or e-tail? The rise of e-commerce

With the rise in online shopping in recent years, how has the retail market adapted?

Marketing

Marketing and creative agencies: How to find the right fit

What are the signs that an agency may or may not be a good fit for your small business? In this piece, David Morgan, chairman of The Mission, finds out.

Finding and selling to customers

Retail or e-tail? The rise of e-commerce

With the rise in online shopping in recent years, how has the retail market adapted?

Marketing

Marketing and creative agencies: How to find the right fit

What are the signs that an agency may or may not be a good fit for your small business? In this piece, David Morgan, chairman of The Mission, finds out.

Marketing

Which digital content strategy is best for your small business?

Here, Claire Wilson, content strategy director at Stratton Craig, explains which digital content strategy is best for your small business.

Buying and selling a company

A three-step guide to buying a business Part 1: Why are you buying?

Buying an established business brings a variety of benefits. In this article, in association with BusinessesForSale.com, we find out how you can reap the rewards.

Finding and selling to customers